The EU-funded AD Detect-Prevent project, which is led by the Danish company Brain+, kicked-off in late 2018 and will continue over the next two years with the aim of developing a digital tool to improve early detection of Alzheimer’s disease (AD) and combining this with lifestyle programs for reducing life style risk related to Alzheimer’s dementia. To achieve this, the project brings together a diverse group of partners with strong expertise in brain health, dementia, clinical neuroscience and patient advocacy.